Disadvantages of trusting AI blindly in digital marketing

Disadvantages of trusting AI blindly in digital marketing

Artificial intelligence is creating soar worldwide; everyone has high expectations about these natural language machines. But are they truly worth the hype? As a leading digital marketing company in Kolkata, here, we have attempted to put AI in a critical light,...

How Google Bard will surpass Chat GPT in popularity

Artificial intelligence has staged a paradigm shift in the way we interact with technology. Myriad language models have played a significant role in this transformation.  This revolutionary impact could also be felt in the sphere of digital marketing or how digital...
Chat GPT & WhatsApp: How to make them work together

Chat GPT & WhatsApp: How to make them work together

In today’s digital age, customer engagement and communication are critical aspects of any business’s success. With the rise of artificial intelligence-powered chatbots, businesses can now provide real-time customer support and personalised marketing...